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ЗарегистрироватьсяCandidate
Male, 48 years, born on 2 October 1976
Germany, I want to relocate (Australia, Argentina, Armenia, Belarus, Brazil, Israel, Kazakhstan, Malta, Portugal, Russia, USA, Ukraine, South Africa), prepared for business trips
Marketing / Product / Project / Business Development Manager
4 500 € in hand
Specializations:
- Product manager
- Project manager
Employment: full time
Work schedule: full day
Work experience 8 years 6 months
August 2012 — February 2013
7 months
ArabiaBook.com, Business Start-up
Lebanon
Interim Product & Marketing Manager / Consultant
The founders / investors of ArabiaBook (a social media platform which is currently in development) requested me to help them to develop a new social media concept / product for Arabic speaking world. Additionally, they asked me to develop a company structure and create a strategic marketing plan how to launch and market the ArabiaBook platform.
The first stage of the project, the product concept, has been completed successfully. The marketing plan is also in place. Now the 2nd stage of the project has started, the ArabiaBook platform development.
July 2010 — January 2013
2 years 7 months
Figlo Russia / FiNovator
Russia, figlo.com
Marketing & Business Development Director
After quick market screening in 2009, Figlo BV (leading software solution provider for the financial industry in the Netherlands) has decided to expand into Eastern Europe/CIS markets. I was requested to lead the marketing activities and support the business development process of the newly founded subsidiary of Figlo BV, Figlo Russia. The following results were achieved under my lead:
Within 6 months the number of sales leads were increased more than 700%. This result was possible to achieve because of my following strategies:
- Fine-tuning of Figlo Russia’s segmentation, value proposition, marketing strategies and sales materials,
- Involving a key eco-system player, Microsoft, in direct marketing campaigns,
- Partnering with several well known local opinion leaders.
Within one year Figlo Russia was published in more than 20 online and offline leading financial publications in Russia. This result was possible to achieve due to my efficient PR and promotional campaigns. At the moment among local Russian financial institutions (banks & insurance organizations) Figlo Russia is regarded as a market leader in providing Personal Finance Management, Financial Advice and Planning software solution.
All these aforementioned efforts led to the following financial results:
- In 2 years time the sales of Figlo Russia went up with more than 3000%.
Additionally my duties included:
- Managing marketing mix elements,
- Managing key customer accounts,
- Managing online marketing & advertising, web site, SEO, and social media,
- Planning & forecasting revenue targets,
- Staying up-to-date with the latest technologies and market trends, analyzing consumer needs and business objectives, and interpreting them into new products and solutions,
- Managing various product development processes: Financial Health Checker for Nomos Bank, Russia, and PFM product improvement process for Figlo BV, the Netherlands.
December 2009 — December 2011
2 years 1 month
InvitEast
The co-founder and the general director of InvitEast
After conducting feasibility analysis in the region of Enschede, the Netherlands, I identified an untapped business opportunity: Providing software outsourcing services for around 700 companies located around Twente University. I visited several software development companies in Armenia, Ukraine and Russia and signed partnership agreements with the most suitable companies and co-founded InvitEast (a provider of Nearshore Software Outsourcing services).
All marketing, sales and business development strategies of InvitEast was developed by me. Moreover, I was actively involved in customer acquisition process. After successfully realizing several projects, I was offered the aforementioned marketing manager’s position at Figlo and shortly after decided to exit InvitEast.
December 2007 — October 2009
1 year 11 months
InvitExpo
Interim Business Development & Marketing Manager
INVITExpo approached me with a request to identify a new business opportunity in online virtual exhibition market. After conducted extensive market research, I developed the following new business concept for INVITExpo: Providing online virtual exhibition services to face-to-face exhibition organizers as a supplementary tool to enhance the effectiveness of their main face-to-face exhibitions.
I developed a business plan for INVITExpo and was actively involved in raising venture capital for starting the company. Furthermore, I organized a pilot study to verify the newly developed business concept and found a launching customer, VNU Exhibitions, in the Netherlands.
May 2006 — December 2006
8 months
Beauty Injection
Business Development Consultant
As the business development consultant of Beauty Injection I was responsible for:
- Developing Strategic Business Plan on How to Enter into the Russian B-to-B Beauty Care Market,
- I had to analyse the Russian B-to-B beauty & skin care market and give advice about how Beauty Injection should enter into the market,
- I developed market entry strategy and marketing as well as execution plan for the company.
February 2006 — August 2006
7 months
Beauty Injection (active in the Dutch and Belgian BtoB Beauty and Skin Care Markets)
Strategic Marketing Consultant
I was responsible for developing strategic marketing plan: 'How to introduce, market and position a new beauty/skin care product line in the Dutch BtoB beauty care market', which included:
- Market research and analysis of the Dutch B-to-B beauty & skin care market,
- Complete strategic marketing plan development including segmentation, positioning and branding,
- Step by step execution plan how to introduce the new product line into the market.
January 2006 — June 2006
6 months
Trade Point BV
Business Analyst & Marketing Consultant
Trade Point BV, internationally active FMCG company based in the Netherlands, wanted to find out the reasons of decreasing popularity of its cleaning product line and was looking for new innovative products and ideas to improve its market position.
I helped the company to find out the deficiencies regarding its direct selling model and distribution channel, and came up with a strategic marketing plan on how to improve these deficiencies. Moreover, I helped Trade Point to add several new products into its existing product portfolio.
August 2005 — January 2006
6 months
NEC Computers International for Packard Bell Brand
Trainee and the Assistant of the Product Manager of Customer Services Department
1. Assisting the Business Development Manager in competition analysis and benchmarking, as well as developing a special tool/program to analyse competitors’ products and prices,
2. Solving and managing various customer related supporting problems and operational activities,
3. Monitoring and controlling invoices and related contracts,
4. Interviewing / researching the top executives of Packard Bell and analysing several key strategic and management issues.
September 2003 — January 2006
2 years 5 months
Own Commercial Business Activities
Import Manager
Conducting commercial activities with China - importing:
- (refurbished) Mobile-phones,
- (refurbished) Computers,
- Cameras.
About me
Executive Summary:
A senior marketing, product and business development manager with complex experience and track record of helping organisations to develop and market (new) products and solutions in very competitive markets. Core value proposition includes:
- Creating & executing strategic marketing plans; new products & solutions development & management for diverse industries; supporting sales teams in customer acquisition process; improving the management of a company eco-system to maximize product/service marketing effectiveness & increase sales; good knowledge & experience in organizing efficient promotional campaigns; ability to successfully organize direct marketing campaigns (previously achieved response-rate was between 15%-40%); managing complex, B-to-B, customer relationships & accounts.
Expertise & Skills:
- Marketing strategies & plans,
- New product development & management,
- Project management & team-building: assembling and managing cross-functional teams to deliver projects on time/budget,
- Negotiating & customer relationship building (on high management level),
- Leadership / people management,
- Business development & global market expansion,
- Brand marketing & product positioning,
- Facilitator: good knowledge about leadership & management, strategy management, international business development, HR, sales, supply chain management & finance.
- Business model development,
- Sales presentations,
- Market research, competitor analysis / benchmarking & new opportunity identification,
- New product launch.
IT Skills:
- Internet
- MS office (Word, Excel, PowerPoint, Outlook)
- MS Works
- SPSS
- Joomla!
- WordPress
Extra curriculum activities:
2002 - 2004 – the co-founder and later the senior supervisor of International Student Association (ISA) – I was responsible for organising various events: introduction camps, parties, guest lecturing and (educational) trips.
1997-1998 – Sport instructor for disabled & refugees in ASC-Lutelgeist, the Netherlands
Portfolio
Higher education (master)
1993
School nr.: 8
General High School Education, Atestat
Languages
Professional development, courses
2010
VentureLab Twente (A member of a community of entrepreneurs, scientists, managers and industry experts). Received workshops and trainings on Entrepreneurship, Innovation, Technology Strategy, Creativity, Value Creation and Management, Strategy Management, Business Model Development, etc. from such authorities like Roel Pieper (NL), Saras Sarasvathy (USA), James Anderson (USA) and Steven Walsh (USA).
University of Twente , Higher Certificate of Entrepreneurship
2009
PRINCE2®
Insights International B.V., Holder of a PRINCE2® certificate / certified project manager
2006
Master of International Business
University of Arnhem and Nijmegen, Master's Degree in International Business (MIB)
2005
International Business and Management Studies
University of Arnhem and Nijmegen, Bachelor of Business Administration (BBA)
Tests, examinations
2006
Weighted average of MIB grades
University of Arnhem and Nijmegen, 7.0
2005
Weighted average of BBA grades
University of Arnhem and Nijmegen, 7.3
Citizenship, travel time to work
Citizenship: Armenia
Permission to work: Germany
Desired travel time to work: Doesn't matter